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Writer's pictureScott Way

Crest Marine & MasterCraft Launch 'Balise' Luxury Pontoons



All-New Line of Luxury Pontoon Boats Revolutionizes Entertainment on the Water


Crest Marine, a subsidiary of MasterCraft Boat Holdings, today announced the expansion of its portfolio with the launch of an all-new independent luxury pontoon brand called Balise Pontoon Boats.

The company first hinted at a super premium pontoon line in February, and now those plans have some to fruition. MasterCraft Boat Holdings now owns four brands- MasterCraft, Crest, Aviara, and Balise.


From the press release, Balise was born from the singular mission to be the most luxurious and innovative pontoon boat on the market. The team behind Balise prioritized timeless artistry, sophisticated entertainment, radical innovation, and uncompromising quality in developing this new brand. And from these principles this vision has come to life.


“The launch of the Balise brand is the culmination of nearly three years of careful consumer research, design, and engineering to redefine the way consumers experience on-water luxury and sophisticated entertainment,” said George Steinbarger, President of Crest Marine.


“Jointly developed by a dedicated team of Crest Marine and MasterCraft professionals, we leveraged more than 120 years of combined premium boat building experience, design, and innovation to develop a brand whose single goal is to deliver a standard of elegance, performance, and quality not previously experienced in the pontoon segment.”


The Balise brand will launch with two initial models -- the Horizon and Helix.



Both models are available in either 24 or 26 foot lengths, and can be outfitted with the Cruise (“C”) or Lounge (“L”) layout configurations. Each model is fully suited for on-water entertainment with premium comforts including plush upholstery, wireless phone chargers, and RGB interior lights throughout. For even greater comfort and convenience, both models offer numerous upgrades such as dual 12" screens at the helm, dual windshields, underwater lighting, diving board, and a user-friendly low-profile ladder. And in an industry-first, Balise is introducing an in-water power cooler that automatically brings your cooler down to water level while anchored – greatly enhancing your in-water entertainment experience. Additionally, Balise has revolutionized in-water audio with its 4D sound system, designed to deliver full-range, crystal-clear sound to you and your guests while relaxing in the water.


To achieve the premium performance standards consumers expect, Balise has partnered with Mercury Marine to be the exclusive outboard engine supplier. The Helix and Horizon models come equipped with a base Mercury 5.7L V10 350 Verado, and the choice to upgrade to a Mercury 5.7L V10 400hp Verado or Mercury Racing 4.8L V8 Supercharged 500R.


“Boating is about spending quality time with your family and friends – creating memories that will last a lifetime. I have been in the boating industry for more than 40 years, and in that time, I have never seen a brand put so much attention into every detail as I have with Balise. Every design element, feature, and innovation tell a story, and were born from our singular focus to elevate every aspect of the consumers’ boating experience,” said Rick Skinner, Director of Sales and Marketing. “Every model is meticulously designed and fitted with distinct features to make your time on the water exceptional. Whether seeking high performance, quality craftsmanship, or unmatched comfort, the Horizon and Helix models deliver.”


Balise pontoons are now available to order through select dealers across the United States.


You can watch a comparison of the two initial models, the Horizon and the Helix, in the video below:



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